Take into account the reputation of the neighborhood or of a particular building and how it will appear to customers. Also consider how customers will reach you and the proximity of your competitors.[18] If your target customers are small local businesses, for example, they may not want to drive to a remote location or deal with heavy city traffic to meet with you.
If you are not sure, contact your local planning agency to find out if your desired location is zoned for commercial use, especially if you plan to operate out of your home.
Leasing commercial office space is expensive. Consider your finances, not only what you can afford, but also other expenses such as renovations and property snake game taxes.
In today's connected world, it's also possible to run a finance company online, without a location for physical interaction with customers. While you'll likely still need an office for your employees, not having a retail location can save you some regulatory hassle expense.